B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

88%

88% -- share of customers reading google reviews for Google reviews (2025)

2025  · mara-solutions.com

88% of customers read Google reviews before engaging with local businesses.

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Attribution: mara-solutions.com View source
Lighthouse Research Team
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Source verified Evidence graded
Value
88%
Unit
Percentage
Data Vintage
2025
Entity
Google reviews
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
mara-solutions.com Primary Tier C
https://www.mara-solutions.com/post/google-star-rating ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Google Star Rating Explained: Get More Stars
Google Star Rating Explained: Get More Stars Google star ratings play an essential role in shaping your business's online reputation, directly influencing customer trust and decision-making. These star reviews not only impact local search rankings but also boost click-through rates and conversions, …
Original Research
mara-solutions.com · Original study ↗

Vendor blog citing an unnamed survey; original source not identified

Methodology documented
Industrymarketing
Plain Text
Google reviews: 88% share of customers reading google reviews. Source: mara-solutions.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/customers-read-google-reviews-before-engaging-local-businesses
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<blockquote cite="https://lighthousedata.io/data/customers-read-google-reviews-before-engaging-local-businesses" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>88%</strong> -- share of customers reading google reviews for Google reviews<br><small>Source: mara-solutions.com (2025) · <a href="https://lighthousedata.io/data/customers-read-google-reviews-before-engaging-local-businesses" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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