B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

70%

70% -- customers more likely to use business with accessible google business profile for customers (2025)

2025  · secondlifecareers.com

70% of customers are more likely to use a business with an accessible Google Business profile.

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Attribution: secondlifecareers.com View source
Lighthouse Research Team
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Source verified Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2025
Entity
customers
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
secondlifecareers.com Primary Tier C
https://www.secondlifecareers.com/post/boost-your-local-business-visibility-with-google-business-and… ↗
Confidence: 23/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Boost Your Local Business Visibility with Google Business and Google Search
Boost Your Local Business Visibility with Google Business and Google Search In today’s digital age, a strong online presence is essential for businesses, particularly those focused on serving local communities. Google My Business (GMB) and Google Search are two of the most powerful tools that can en…
Original Research
secondlifecareers.com · Original study ↗

Unattributed research cited in blog post

Methodology documented
IndustryRetail RegionGlobal Channelsearch
Plain Text
customers: 70% customers more likely to use business with accessible google business profile. Source: secondlifecareers.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/customers-prefer-accessible-gbp-70pct
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<blockquote cite="https://lighthousedata.io/data/customers-prefer-accessible-gbp-70pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- customers more likely to use business with accessible google business profile for customers<br><small>Source: secondlifecareers.com (2025) · <a href="https://lighthousedata.io/data/customers-prefer-accessible-gbp-70pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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