B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
49%
49% -- customer switching intent rate for retail banking customers (2023)
49% of customers are ready to leave their banks for more sustainable providers according to a recent survey.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
49%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
clarity.ai
Primary
Tier C
https://clarity.ai/research-and-insights/retail-banking/what-is-sustainable-banking/ ↗
Source Article
What is sustainable banking? | Clarity AI
Sustainable banking is taking over the banking and finance industry. But what exactly is it and what does it mean for banks?
Sustainable banking is taking over the banking and finance industry. But what exactly is it and what does it mean for banks?
Banking customers are looking for sustainable bank…
Original Research
clarity.ai
· Original study ↗
Methodology
Cited as 'a recent survey' in the article; original survey not identified
Methodology documented
Segmentation
IndustryRetail
Cite this stat
Plain Text
retail banking customers: 49% customer switching intent rate. Source: clarity.ai (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/customers-leave-banks-sustainability
HTML Embed
<blockquote cite="https://lighthousedata.io/data/customers-leave-banks-sustainability" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>49%</strong> -- customer switching intent rate for retail banking customers<br><small>Source: clarity.ai (2023) · <a href="https://lighthousedata.io/data/customers-leave-banks-sustainability" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.