B
Evidence Grade B
Graded
under review
Safe to Cite
Current
20%
20% -- share of customer dissatisfaction from product misuse for customer dissatisfaction causes (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
John A. Goodman
Primary
Tier B
https://astutesolutions.com/cxm/customer-experience-management ↗
Source Article
CXM: Customer Experience Management
Original Research
John A. Goodman
· Original study ↗
Methodology
Range 20-30%, midpoint extracted; research by CX expert John A. Goodman
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
customer dissatisfaction causes: 20% share of customer dissatisfaction from product misuse. Source: John A. Goodman (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/customer-dissatisfaction-misuse-20-30
HTML Embed
<blockquote cite="https://lighthousedata.io/data/customer-dissatisfaction-misuse-20-30" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- share of customer dissatisfaction from product misuse for customer dissatisfaction causes<br><small>Source: John A. Goodman (2026) · <a href="https://lighthousedata.io/data/customer-dissatisfaction-misuse-20-30" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.