B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

58%

58% -- click through rate reduction for #1 organic search result when AI Overviews appear (2025)

2025  · omnimarketing.agency

Studies show a 58% reduction in click-through rates to the #1 organic result when AI Overviews appear.

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Attribution: omnimarketing.agency View source
Lighthouse Research Team
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Source verified Evidence graded
Value
58%
Unit
Percentage
Data Vintage
2025
Entity
#1 organic search result when AI Overviews appear
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
omnimarketing.agency Primary Tier C
https://omnimarketing.agency/top-3-critical-technical-errors-blocking-law-firm-ai-citations/ ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Top 3 Critical Technical Errors Blocking Law Firm AI Citations - Omni Marketing
Your law firm’s website might be ranking well, but if you’re experiencing mysterious traffic drops of 30-40%, three hidden technical errors are likely preventing AI systems from ever citing your content—and your competitors are already fixing them. Key Takeaways - Zero-click searches have surged to …
Original Research
omnimarketing.agency · Original study ↗

Agency blog citing unnamed studies

Methodology documented
Industrymarketing
Plain Text
#1 organic search result when AI Overviews appear: 58% click through rate reduction. Source: omnimarketing.agency (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ctr-reduction-58-percent-ai-overviews
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<blockquote cite="https://lighthousedata.io/data/ctr-reduction-58-percent-ai-overviews" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>58%</strong> -- click through rate reduction for #1 organic search result when AI Overviews appear<br><small>Source: omnimarketing.agency (2025) · <a href="https://lighthousedata.io/data/ctr-reduction-58-percent-ai-overviews" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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