B
Evidence Grade B
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Recent
59.1%
59.1% -- share of csms prioritizing upsell and cross sell for customer success managers (2025)
59.1% of customer success managers prioritize upsell and cross-sell.
- Original research methodology and sample size not specified in source
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Lighthouse Research Team
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Evidence graded
Value
59.1%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Unspecified research
Primary
Tier C
https://www.kaptivecx.com/post/how-coaching-drives-change-in-customer-success-teams ↗
Source Article
How coaching drives change in customer success teams | Kaptive
From learning to doing: How coaching drives change in customer success teams
When renewals are uncertain or engagement drops, the first response is usually to deliver more training. While training helps to build awareness and introduce new ways of thinking for your customer success (CS) team, it doe…
Original Research
Unspecified research
· Original study ↗
Methodology
Blog cites unnamed research on CSM priorities
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
customer success managers: 59.1% share of csms prioritizing upsell and cross sell. Source: Unspecified research (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/csm-upsell-cross-sell-priority-59-1
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<blockquote cite="https://lighthousedata.io/data/csm-upsell-cross-sell-priority-59-1" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>59.1%</strong> -- share of csms prioritizing upsell and cross sell for customer success managers<br><small>Source: Unspecified research (2025) · <a href="https://lighthousedata.io/data/csm-upsell-cross-sell-priority-59-1" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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