B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

29%

29% -- sales improvement from crm use for CRM users (2025)

2025  · Salesforce

Recruiters who use their CRM effectively can improve sales by up to 29%.

  • up to 29%
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Attribution: Salesforce View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
29%
Unit
Percentage
Data Vintage
2025
Entity
CRM users
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Salesforce Primary Tier C
https://www.barclayjones.com/blog/2025/05/recruiters-how-do-you-generate-more-sales-with-less-effort ↗
Confidence: 48/100 Vintage: 2025 Channel: Common Crawl
Source Article
Recruiters! 10 Stats About Why Recruitment CRM Generates Easier Sales by Barclay Jones
Original Research
Salesforce · Original study ↗

Cited from Salesforce research

Methodology documented
Industrymarketing
Plain Text
CRM users: 29% sales improvement from crm use. Source: Salesforce (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/crm-improve-sales-29
HTML Embed
<blockquote cite="https://lighthousedata.io/data/crm-improve-sales-29" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>29%</strong> -- sales improvement from crm use for CRM users<br><small>Source: Salesforce (2025) · <a href="https://lighthousedata.io/data/crm-improve-sales-29" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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