B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
75%
75% -- crm essential for closing deals rate for organisations using CRM software (2025)
75% of organisations found their CRM to be essential for closing more deals.
- Secondary citation of a HubSpot study
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
75%
Unit
Percentage
Data Vintage
2025
Entity
Geography
EMEA
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier C
https://popcorncrm.co.uk/what-are-the-benefits-of-using-crm-software-for-small-business/ ↗
Source Article
What Are the Benefits of Using CRM Software for Small Business?
In This Article
– Benefits of CRM Software for Small Business: Introduction
– Benefits of CRM Software for Small Business: Centralisation
– Benefits of CRM Software for Small Business: Customer Communications
– Benefits of CRM Software for Small Business: Test and Measuring
– Benefits of CRM Softwar…
Original Research
HubSpot
· Original study ↗
Methodology
Cited as a HubSpot study; secondary citation via Popcorn CRM blog
Methodology documented
Segmentation
IndustrySMB
Company SizeSMB
RegionEMEA
Cite this stat
Plain Text
organisations using CRM software: 75% crm essential for closing deals rate. Source: HubSpot (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/crm-essential-closing-deals-75pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/crm-essential-closing-deals-75pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>75%</strong> -- crm essential for closing deals rate for organisations using CRM software<br><small>Source: HubSpot (2025) · <a href="https://lighthousedata.io/data/crm-essential-closing-deals-75pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.