B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

76%

76% -- percentage of crm stakeholders saying less than half of crm data is accurate and complete for CRM stakeholders (2025)

2025  · n=602  · Validity

76% of CRM stakeholders surveyed in 2025 stated that less than half of their organization's CRM data is accurate and complete.

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Attribution: Validity View source
Lighthouse Research Team
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Source verified Evidence graded
Value
76%
Unit
Percentage
Data Vintage
2025
Entity
CRM stakeholders
Sample Size
602
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Validity Primary Tier B
https://www.validity.com/resource-center/the-state-of-crm-data-management-in-2025/ ↗
Confidence: 59/100 Vintage: 2025 Channel: Deep Crawl
Source Article
How to Prevent Duplicate Webhook Writes: A 2026 Idempotency Guide
Disclosure: This article is published by Datamagnet. Vendor claims are self-reported unless otherwise noted. How to Prevent Duplicate Webhook Writes: A 2026 Idempotency Guide As of 2026, Stripe retries a failed webhook delivery "for up to three days with an exponential backoff" (Stripe, Webhooks doc…
Original Research
Validity · Original study ↗

Validity survey of 602 CRM stakeholders

Methodology documented
Industrymarketing
Plain Text
CRM stakeholders: 76% percentage of crm stakeholders saying less than half of crm data is accurate and complete. Source: Validity (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/crm-data-accuracy-completeness-2025
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<blockquote cite="https://lighthousedata.io/data/crm-data-accuracy-completeness-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>76%</strong> -- percentage of crm stakeholders saying less than half of crm data is accurate and complete for CRM stakeholders<br><small>Source: Validity (2025) · <a href="https://lighthousedata.io/data/crm-data-accuracy-completeness-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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