B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

67%

67% -- consumers prioritizing locally produced for Craft beer consumers (2025)

2025  · Nielsen

67% of craft beer consumers prioritize locally-produced options.

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Attribution: Nielsen View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2025
Entity
Craft beer consumers
Geography
North America
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Nielsen Primary Tier B
https://www.hgmcbrewing.com/craft-beer-equipment-the-complete-2026-industry-guide-for-brewery-owners… ↗
Confidence: 53/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Craft Beer Equipment: The Complete 2026 Industry Guide For Brewery Owners - Professional Beer Brewing Equipment Manufacturer
The craft beer industry continues to evolve at an unprecedented pace. As we move through 2026, brewery owners face critical decisions about equipment investments that will define their competitive position for years to come. This comprehensive guide examines market trends, equipment innovations, and…
Original Research
Nielsen · Original study ↗

Cited from Nielsen 2025

Methodology documented
IndustryB2C RegionNorth America
Plain Text
Craft beer consumers: 67% consumers prioritizing locally produced. Source: Nielsen (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/craft-beer-local-preference-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/craft-beer-local-preference-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- consumers prioritizing locally produced for Craft beer consumers<br><small>Source: Nielsen (2025) · <a href="https://lighthousedata.io/data/craft-beer-local-preference-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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