B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
10%
10% -- visitor growth rate for COTTM (2011)
In Beijing, the COTTM Chinese travel event experienced a 10% increase in visitors compared to the previous year in 2011.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
10%
Unit
Percentage
Data Vintage
2011
Entity
Geography
EMEA
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Tarsus
Primary
Tier A
http://www.tarsus.com/key-sectors/emerging-markets ↗
Source Article
Emerging Markets
Original Research
Tarsus
· Original study ↗
Methodology
Company-reported event performance
Methodology documented
Segmentation
IndustryRetail
RegionEMEA
RoleAll marketers
Cite this stat
Plain Text
COTTM: 10% visitor growth rate. Source: Tarsus (2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cottm-visitor-growth-2011
HTML Embed
<blockquote cite="https://lighthousedata.io/data/cottm-visitor-growth-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10%</strong> -- visitor growth rate for COTTM<br><small>Source: Tarsus (2011) · <a href="https://lighthousedata.io/data/cottm-visitor-growth-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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