B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
40%
40% -- share of visits affected by frustration for website visitors (2026)
Contentsquare found that 40% of website visits are affected by visitor frustration.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2026
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Contentsquare
Primary
Tier B
https://kirro.io/cro-audit ↗
Source Article
CRO Audit: How to Run a Conversion Rate Optimization Audit
A CRO audit is detective work for your website. You look at the data, watch what visitors actually do, and find exactly where they leave without converting. Then you fix it.
That’s it. No 47-slide consulting deck. No three-month discovery phase. Just finding the holes in your conversion rate optimiz…
Original Research
Contentsquare
· Original study ↗
Methodology
Contentsquare research
Methodology documented
Segmentation
IndustryRetail
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
website visitors: 40% share of visits affected by frustration. Source: Contentsquare (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/contentsquare-frustration-visits
HTML Embed
<blockquote cite="https://lighthousedata.io/data/contentsquare-frustration-visits" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- share of visits affected by frustration for website visitors<br><small>Source: Contentsquare (2026) · <a href="https://lighthousedata.io/data/contentsquare-frustration-visits" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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