B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

64%

64% -- share of consumers using google business profile to find contact information and operating hours for Google Business Profile (2025)

2025  · mara-solutions.com

64% of consumers use Google Business Profile to find contact information and operating hours.

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Attribution: mara-solutions.com View source
Lighthouse Research Team
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Source verified Evidence graded
Value
64%
Unit
Percentage
Data Vintage
2025
Entity
Google Business Profile
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
mara-solutions.com Primary Tier C
https://www.mara-solutions.com/post/update-business-listing ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
How to Update Google Business Listing: Tips for Business Owners
How to Update Google Business Listing: Tips for Business Owners Keeping your Google Business Profile accurate is key to improving your visibility in local search results and connecting with customers on Google Maps and Google Search. Updating your business listing, including your business name and p…
Original Research
mara-solutions.com · Original study ↗

Cited statistic in vendor blog; original survey not identified

Methodology documented
Industrymarketing
Plain Text
Google Business Profile: 64% share of consumers using google business profile to find contact information and operating hours. Source: mara-solutions.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-use-gbp-for-contact-info
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<blockquote cite="https://lighthousedata.io/data/consumers-use-gbp-for-contact-info" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>64%</strong> -- share of consumers using google business profile to find contact information and operating hours for Google Business Profile<br><small>Source: mara-solutions.com (2025) · <a href="https://lighthousedata.io/data/consumers-use-gbp-for-contact-info" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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