B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

70%

70% -- share of consumers who tried free streaming platform for FAST streaming platforms (2024)

2024  · Hub Entertainment Research

70% of consumers say they tried a free streaming platform in 2024.

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Attribution: Hub Entertainment Research View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2024
Entity
FAST streaming platforms
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Hub Entertainment Research Primary Tier B
https://digitalmediawire.com/hub-consumers-embracing-fast-channels/ ↗
Confidence: 53/100 Vintage: 2024 Channel: Deep Crawl
Source Article
Hub: Consumers Embracing FAST Channels
Media Play News reports: “The meteoric rise of free ad-supported streaming television channels continues to proliferate following Paramount’s acquisition of Pluto TV in 2017, and Fox’s acquisition of Tubi in 2020. By making premium content available for live streaming on free services, these compani…
Original Research
Hub Entertainment Research · Original study ↗

Hub Entertainment Research survey, as reported by Media Play News

Methodology documented
IndustryMedia RegionGlobal RoleAll marketers Channelmulti-channel
Plain Text
FAST streaming platforms: 70% share of consumers who tried free streaming platform. Source: Hub Entertainment Research (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-tried-free-streaming-2024
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<blockquote cite="https://lighthousedata.io/data/consumers-tried-free-streaming-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- share of consumers who tried free streaming platform for FAST streaming platforms<br><small>Source: Hub Entertainment Research (2024) · <a href="https://lighthousedata.io/data/consumers-tried-free-streaming-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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