B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
33.2%
33.2% -- consumer survey percentage citing ease of interaction for consumers texting businesses (2026)
33.2% of surveyed consumers cited ease of interaction as the leading reason they want to text a business.
Lighthouse Research Team
Last verified:
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Evidence graded
Value
33.2%
Unit
Percentage
Data Vintage
2026
Entity
Geography
North America
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Source Article
Help Recession-Proof Your Business With Text - Leadferno
Great businesses are always prepared. When the economy is stressed by inflation and reduced spending because of many local and global factors, the fear of a recession and how to recession-proof your small business rises to top of your mind.
Successful business owners and managers plan and prepare th…
Methodology
Consumer survey on reasons for wanting to text a business, cited by Leadferno
Methodology documented
Segmentation
IndustryRetail
RegionNorth America
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
consumers texting businesses: 33.2% consumer survey percentage citing ease of interaction. Source: (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-text-business-ease-interaction
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<blockquote cite="https://lighthousedata.io/data/consumers-text-business-ease-interaction" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>33.2%</strong> -- consumer survey percentage citing ease of interaction for consumers texting businesses<br><small>Source: (2026) · <a href="https://lighthousedata.io/data/consumers-text-business-ease-interaction" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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