B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
76%
76% -- consumer purchase behavior share for consumers (2026)
76% of consumers state that they would stop buying from firms that neglect environmental and social well-being.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
76%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
diginex.com
Primary
Tier C
https://www.diginex.com/news/diginex-limited-dgnx-announces-us-1-5-billion-ai-acquisition-adding-hig… ↗
Source Article
Diginex Limited (DGNX) Announces US$1.5 Billion AI Acquisition, Adding High Growth Business and Targets $280M Revenue by 2027
Diginex Limited (DGNX) Announces US$1.5 Billion AI Acquisition, Adding High Growth Business and Targets $280M Revenue by 2027
Transformational AI Acquisition Accelerates Diginex’s Top Line with High Margin, High Growth Revenues via Expansion into AI Driven Customer Intelligence and Enterprise Agenti…
Original Research
diginex.com
· Original study ↗
Methodology
Consumer survey figure cited in Diginex press release; original survey source not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
consumers: 76% consumer purchase behavior share. Source: diginex.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-stop-buying-unsustainable-firms-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-stop-buying-unsustainable-firms-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>76%</strong> -- consumer purchase behavior share for consumers<br><small>Source: diginex.com (2026) · <a href="https://lighthousedata.io/data/consumers-stop-buying-unsustainable-firms-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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