B
Evidence Grade B
Graded
under review
Safe to Cite
Current
73%
73% -- consumer preference for rewards savings for consumers (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
73%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Aberdeen Group
Primary
Tier B
https://www.bhnrewards.com/blog/6-corporate-reward-programs-that-will-boost-your-bottom-line/ ↗
Source Article
6 Corporate Reward Programs to Boost Bottom Line
Original Research
Aberdeen Group
· Original study ↗
Methodology
BHN Rewards research with Aberdeen Group
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
consumers: 73% consumer preference for rewards savings. Source: Aberdeen Group (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-rewards-larger-savings-73
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<blockquote cite="https://lighthousedata.io/data/consumers-rewards-larger-savings-73" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>73%</strong> -- consumer preference for rewards savings for consumers<br><small>Source: Aberdeen Group (2026) · <a href="https://lighthousedata.io/data/consumers-rewards-larger-savings-73" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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