B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

87%

87% -- share of consumers not considering businesses below 3 star rating for consumers evaluating local businesses (2023)

2023  · BrightLocal

87% of consumers would not consider patronizing a business with an average review rating of less than 3 stars.

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Attribution: BrightLocal View source
Lighthouse Research Team
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Source verified Evidence graded
Value
87%
Unit
Percentage
Data Vintage
2023
Entity
consumers evaluating local businesses
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
BrightLocal Primary Tier C
https://www.thunderheadmarketing.com/blog/why-law-firms-should-manage-online-reviews/ ↗
Confidence: 48/100 Vintage: 2023 Channel: Deep Crawl
Source Article
Why Law Firms Should Manage Online Reviews
The influence of online reviews on client decision-making cannot be overstated. Whether you run a local law office, a boutique practice, or a global law firm, managing your online reputation can make or break your business. In this blog, we delve into the vital realm of reputation management service…
Original Research
BrightLocal · Original study ↗

BrightLocal 2023 Local Consumer Review Survey, as cited by Thunderhead Marketing

Methodology documented
IndustryMedia RegionGlobal Channelcontent
Plain Text
consumers evaluating local businesses: 87% share of consumers not considering businesses below 3 star rating. Source: BrightLocal (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-reject-businesses-under-3-stars-2023
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<blockquote cite="https://lighthousedata.io/data/consumers-reject-businesses-under-3-stars-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>87%</strong> -- share of consumers not considering businesses below 3 star rating for consumers evaluating local businesses<br><small>Source: BrightLocal (2023) · <a href="https://lighthousedata.io/data/consumers-reject-businesses-under-3-stars-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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