B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
89%
89% -- consumers reading review responses for Consumers (2025)
89% of consumers read responses to reviews.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
89%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
BrightLocal
Primary
Tier C
https://nposts.ai/en/blog/google-reviews-franchise-management/ ↗
Source Article
Google Reviews Management for Franchises | nPosts.ai
The problem with Google reviews at network scale
A network of 50 franchises receiving 3 Google reviews per week per location: that is 150 reviews to process every week. 600 per month. 7,200 per year. Not counting seasonal peaks — back-to-school and holiday weeks can triple that volume.
In most netwo…
Original Research
BrightLocal
· Original study ↗
Methodology
Cited from BrightLocal 2025 research
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Consumers: 89% consumers reading review responses. Source: BrightLocal (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-read-review-responses-2025
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<blockquote cite="https://lighthousedata.io/data/consumers-read-review-responses-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>89%</strong> -- consumers reading review responses for Consumers<br><small>Source: BrightLocal (2025) · <a href="https://lighthousedata.io/data/consumers-read-review-responses-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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