B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
84%
84% -- consumer preference for businesses with recent reviews for consumers (2023)
84% of consumers are more likely to deal with businesses that have recent reviews across various sites, including Google.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
84%
Unit
Percentage
Data Vintage
2023
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
BrightLocal
Primary
Tier C
https://www.freshreview.co/blog/boost-business-growth-google-review-management ↗
Source Article
Google Review Management Software | Freshreview
Google Reviews
Boost your online reputation and get more Google reviews with review management software. Monitor, respond, and automate review requests across Google. Enhance customer experience, manage online reviews, and improve visibility in one convenient place.
It's no secret that customer revi…
Original Research
BrightLocal
· Original study ↗
Methodology
BrightLocal consumer survey, cited secondhand by Freshreview blog
Methodology documented
Segmentation
IndustryRetail
RegionUS
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
consumers: 84% consumer preference for businesses with recent reviews. Source: BrightLocal (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-prefer-recent-reviews-brightlocal
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-prefer-recent-reviews-brightlocal" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>84%</strong> -- consumer preference for businesses with recent reviews for consumers<br><small>Source: BrightLocal (2023) · <a href="https://lighthousedata.io/data/consumers-prefer-recent-reviews-brightlocal" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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