B
Evidence Grade B
Graded
under review
Safe to Cite
Aging
70%
70% -- consumer preference for local small business for US consumers (2024)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2024
Entity
Sample Size
2,000
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
money-matters.us
Primary
Tier C
http://money-matters.us/blog/what’s-difference-between-startup-and-small-business ↗
Source Article
What’s the Difference Between a Startup and a Small Business?
When you think of a startup business and a small business, you may assume they are one and the same. However, once you learn more about these two types of businesses, you'll discover important differences. If you’re considering going into business for yourself, here are some facts to keep in mind re…
Original Research
money-matters.us
· Original study ↗
Methodology
Survey of more than 2,000 Americans; original survey publisher not named
Methodology documented
Segmentation
Industrymarketing
Company Sizesmb
RegionUS
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
US consumers: 70% consumer preference for local small business. Source: money-matters.us (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-prefer-local-small-business-survey
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-prefer-local-small-business-survey" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- consumer preference for local small business for US consumers<br><small>Source: money-matters.us (2024) · <a href="https://lighthousedata.io/data/consumers-prefer-local-small-business-survey" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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