B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
64%
64% -- consumers more likely to purchase exclusive products for Consumers (2026)
64% of consumers are more likely to purchase a product if they perceive it as exclusive or limited edition.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
64%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier C
https://applaunchpartners.com/pre-orders-20-supply-chain-boost-in-2026/ ↗
Source Article
Pre
Original Research
HubSpot
· Original study ↗
Methodology
Cited by blog as a HubSpot report on consumer behavior; original survey details not provided
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Consumers: 64% consumers more likely to purchase exclusive products. Source: HubSpot (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-prefer-exclusive-limited-edition-products
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-prefer-exclusive-limited-edition-products" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>64%</strong> -- consumers more likely to purchase exclusive products for Consumers<br><small>Source: HubSpot (2026) · <a href="https://lighthousedata.io/data/consumers-prefer-exclusive-limited-edition-products" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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