B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
70%
70% -- consumers saying page speed affects purchase willingness for consumers (2025)
Almost 70% of consumers agree that page speed affects their willingness to purchase.
- Stated as 'almost 70%'
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
martechtrend.com
Primary
Tier C
https://martechtrend.com/is-your-cms-letting-you-down-see-how-duda-crushes-core-web-vitals-while-oth… ↗
Source Article
Is Your CMS Letting You Down? See How Duda Crushes Core Web Vitals While Others Fall Behind - martechtrend
What is Core Web Vitals?
Core web vitals are a combination of metrics that measure web pages’ speed, interactivity, and visual stability. Those are determined as essential factors for search engine optimization, enhancing the website search results, and giving you quality content for input.
There ar…
Original Research
martechtrend.com
· Original study ↗
Methodology
Stated as 'almost 70%'
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
consumers: 70% consumers saying page speed affects purchase willingness. Source: martechtrend.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-page-speed-purchase-willingness
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-page-speed-purchase-willingness" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- consumers saying page speed affects purchase willingness for consumers<br><small>Source: martechtrend.com (2025) · <a href="https://lighthousedata.io/data/consumers-page-speed-purchase-willingness" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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