B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

75%

75% -- consumers not scrolling past first page of search results for US consumers (2025)

2025  · BrightLocal

More than 75% of consumers never scroll past the first page of search results.

  • Value is stated as 'more than 75%'
  • Geography is not specified as US in the source text
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Attribution: BrightLocal View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
75%
Unit
Percentage
Data Vintage
2025
Entity
US consumers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
BrightLocal Primary Tier C
https://redbrickweb.com/blog/landscaping-seo-how-to-get-found-and-win-more-clients ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Landscaping SEO: How to Get Found and Win More Clients
Most landscaping business owners are exceptional at the work they do. They know how to design a stunning outdoor space, install a flawless paver patio, and keep a lawn looking sharp week after week. But when it comes to getting found online, many are leaving a significant number of potential custome…
Original Research
BrightLocal · Original study ↗

Cited from BrightLocal; value stated as 'more than 75%'

Methodology documented
Industrymarketing
Plain Text
US consumers: 75% consumers not scrolling past first page of search results. Source: BrightLocal (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-never-scroll-past-first-page
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-never-scroll-past-first-page" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>75%</strong> -- consumers not scrolling past first page of search results for US consumers<br><small>Source: BrightLocal (2025) · <a href="https://lighthousedata.io/data/consumers-never-scroll-past-first-page" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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