B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
53%
53% -- share of consumers researching business on google before purchase for consumers (2025)
53% of consumers Google a business before making a purchase.
- Cited from unspecified recent surveys
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
53%
Unit
Percentage
Data Vintage
2025
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
mara-solutions.com
Primary
Tier C
https://www.mara-solutions.com/post/how-to-collect-reviews ↗
Source Article
How to Collect Reviews and Elevate Your Brand's Image
As a business owner or service provider, online reviews can make or break your reputation. Positive reviews can boost customer trust and attract new clients, while negative reviews can deflect potential customers. For this reason, it's crucial to actively collect reviews to maintain a strong online …
Original Research
mara-solutions.com
· Original study ↗
Methodology
Cited as 'recent surveys' without named source
Methodology documented
Segmentation
Industryseo
RegionGlobal
RoleAll marketers
Channelsearch
Cite this stat
Plain Text
consumers: 53% share of consumers researching business on google before purchase. Source: mara-solutions.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-google-business-before-purchase
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-google-business-before-purchase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>53%</strong> -- share of consumers researching business on google before purchase for consumers<br><small>Source: mara-solutions.com (2025) · <a href="https://lighthousedata.io/data/consumers-google-business-before-purchase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.