B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
84%
84% -- consumers expecting educational content for Consumers (2026)
84% of consumers expect brands to create content that is educational or entertaining rather than purely promotional.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
84%
Unit
Percentage
Data Vintage
2026
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
insurancemarketinghub.com
Primary
Tier C
https://www.insurancemarketinghub.com/february-2026/ ↗
Source Article
February 2026 | Insurance Marketing Hub
Agents are crushing hard on this sweet strategy 💘
To: night shift insights readers
Growth Strategies & Insights for February 2026
Educational seminars are quickly becoming one of the most powerful growth strategies for agents and advisors in 2026—and for good reason. Seminars offer something rare: r…
Original Research
insurancemarketinghub.com
· Original study ↗
Methodology
Survey figure cited without named original source
Methodology documented
Segmentation
IndustryInsurance
RegionGlobal
RoleAll marketers
Channelcontent
Cite this stat
Plain Text
Consumers: 84% consumers expecting educational content. Source: insurancemarketinghub.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-expect-educational-content
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<blockquote cite="https://lighthousedata.io/data/consumers-expect-educational-content" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>84%</strong> -- consumers expecting educational content for Consumers<br><small>Source: insurancemarketinghub.com (2026) · <a href="https://lighthousedata.io/data/consumers-expect-educational-content" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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