B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
86%
86% -- share of people who would reject good deal from company with negative reviews for consumers (2025)
86% of people would pass up a good deal from a company that has numerous negative reviews.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
86%
Unit
Percentage
Data Vintage
2025
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
MARA Solutions
Primary
Tier C
https://www.mara-solutions.com/post/negative-review-response-examples ↗
Source Article
Negative Review Response Examples: Don't Let Bad Reviews Ruin Your Business
Regardless of how fantastic your product is or how impeccable your services are, you'll encounter customers that would be dismayed by your business. Worse, some would even go beyond complaining to you and would post bad reviews on your online review pages. Research suggests that 95% of consumers are…
Original Research
MARA Solutions
· Original study ↗
Methodology
Cited from the publisher's own prior article on online review statistics
Methodology documented
Segmentation
IndustryRetail
RegionGlobal
Cite this stat
Plain Text
consumers: 86% share of people who would reject good deal from company with negative reviews. Source: MARA Solutions (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-avoid-negative-review-companies-86
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-avoid-negative-review-companies-86" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>86%</strong> -- share of people who would reject good deal from company with negative reviews for consumers<br><small>Source: MARA Solutions (2025) · <a href="https://lighthousedata.io/data/consumers-avoid-negative-review-companies-86" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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