B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
53%
53% -- share of consumers feeling more at ease buying in native language for global consumers (2026)
53% of consumers around the world feel more at ease buying from websites in their native language.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
53%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
CSA Research
Primary
Tier C
https://all-in.global/blog/language/korean-ko/ ↗
Source Article
KOREAN (KO) - AI* - All
Original Research
CSA Research
· Original study ↗
Methodology
Consumer language preference survey, cited by All-in Global
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
global consumers: 53% share of consumers feeling more at ease buying in native language. Source: CSA Research (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-at-ease-buying-native-language
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-at-ease-buying-native-language" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>53%</strong> -- share of consumers feeling more at ease buying in native language for global consumers<br><small>Source: CSA Research (2026) · <a href="https://lighthousedata.io/data/consumers-at-ease-buying-native-language" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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