B Evidence Grade B Graded under review Safe to Cite Dated

80%

80% -- brand recognition increase from colour for brands (2010)

Name: Brand Recognition Increase From Colour Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-18

2010 · QuickSprout

Cite this stat Share How we verify

Attribution: QuickSprout View source

Lighthouse Research Team

Last verified: 2026-09-18 · How we verify data →

Source verified Evidence graded

Value

80%

Unit

Percentage

Data Vintage

2010

Entity

brands

Geography

APAC

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

QuickSprout Primary Tier C

https://results2day.com.au/colour-psychology-and-digital-marketing/ ↗

Confidence: 30/100 Vintage: 2010 Channel: Deep Crawl

Source Article

Colour Psychology and Marketing - Results 2Day

Source: The Logo Company Before you launch your next social media campaign, design your next piece of content, landing page, website or logo, take a moment to think about the impact of colour psychology and marketing. It may change the success of your marketing efforts. My take on colour psychology …

Original Research

QuickSprout · Original study ↗

Methodology

Cited via QuickSprout; original methodology unclear

Methodology documented

Segmentation

IndustryMedia RegionAPAC RoleAll marketers Channelmulti-channel

Cite this stat

Plain Text

brands: 80% brand recognition increase from colour. Source: QuickSprout (2010). Via Lighthouse Intelligence -- https://lighthousedata.io/data/colour-brand-recognition-80

HTML Embed

<blockquote cite="https://lighthousedata.io/data/colour-brand-recognition-80" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- brand recognition increase from colour for brands<br><small>Source: QuickSprout (2010) · <a href="https://lighthousedata.io/data/colour-brand-recognition-80" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

Share on X Share on LinkedIn

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →