B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
19%
19% -- cold outreach bounce rate for Cold outreach campaign (2025)
In early 2025, 19% of emails bounced during a cold outreach campaign sent to 1,200 prospects.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
19%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
1,200
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Source
CUFinder
Primary
Tier C
https://cufinder.io/blog/how-to-enrich-data-in-the-best-manner/ ↗
Source Article
What Is Data Enrichment? A B2B Growth Guide for 2026
Your database is rotting right now. That sounds dramatic, but the numbers back it up. B2B data decays at roughly 2.1% per month. That translates to 25-30% of your records going stale every single year. So that contact list you built in January? By December, a quarter of it is pointing to people who …
Original Research
CUFinder
· Original study ↗
Segmentation
Industrymarketing
RoleAll marketers
Channelcold_outreach
Cite this stat
Plain Text
Cold outreach campaign: 19% cold outreach bounce rate. Source: CUFinder (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cold-outreach-bounce-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/cold-outreach-bounce-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>19%</strong> -- cold outreach bounce rate for Cold outreach campaign<br><small>Source: CUFinder (2025) · <a href="https://lighthousedata.io/data/cold-outreach-bounce-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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