B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$2
$2 -- monthly arpu for Club Penguin (2007-08)
Club Penguin generated approximately $1.62 per monthly active/unique user in August 2007.
- Calculated from estimated monthly revenues ($4.2m) and reported unique users (2.6m)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
$2
Unit
Currency Usd
Data Vintage
2007-08
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
dubitlimited.com
Primary
Tier B
http://www.dubitlimited.com/blog/2009/07/12/how-do-virtual-worlds-make-money-how-big-is-the-market-a… ↗
Source Article
How do virtual worlds make money, how big is the market, and how much do they make?
Original Research
dubitlimited.com
· Original study ↗
Methodology
Derived: ~$4.2m monthly revenue divided by 2.6m monthly unique users (active user = unique user in that month)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Club Penguin: $2 monthly arpu. Source: dubitlimited.com (2007-08). Via Lighthouse Intelligence -- https://lighthousedata.io/data/club-penguin-monthly-arpu-2007
HTML Embed
<blockquote cite="https://lighthousedata.io/data/club-penguin-monthly-arpu-2007" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$2</strong> -- monthly arpu for Club Penguin<br><small>Source: dubitlimited.com (2007-08) · <a href="https://lighthousedata.io/data/club-penguin-monthly-arpu-2007" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.