B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
32%
32% -- purchase decision 7 or more months rate for B2B cloud computing buyers (2021)
In 32 percent of cloud computing purchase cases, a decision takes seven months or longer.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
32%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Spiceworks
Primary
Tier C
https://infrastructureedge.blogspot.com/2021/07/cloud-computing-sales-take-3-to-7-months.html ↗
Source Article
Cloud Computing Sales Take 3 to 7 Months
The cloud computing sales journey can range from three months to more than seven months, says Spiceworks.
Some 29 percent can make a decision within three months or fewer. About 27 percent make a decision in four to six months. In 32 percent of cases a decision takes seven months or longer.
As you w…
Original Research
Spiceworks
· Original study ↗
Methodology
Spiceworks survey of cloud buying process, cited by blog
Methodology documented
Segmentation
IndustryB2B
Channelcontent
Cite this stat
Plain Text
B2B cloud computing buyers: 32% purchase decision 7 or more months rate. Source: Spiceworks (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cloud-buying-decision-7-plus-months
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<blockquote cite="https://lighthousedata.io/data/cloud-buying-decision-7-plus-months" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>32%</strong> -- purchase decision 7 or more months rate for B2B cloud computing buyers<br><small>Source: Spiceworks (2021) · <a href="https://lighthousedata.io/data/cloud-buying-decision-7-plus-months" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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