B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
62%
62% -- projected clean eating growth rate for US consumers (2026)
The projected growth in cleaner eating over the next year is +62 percent among US adult consumers who have heard of the term.
- Among consumers who have at least heard of the term clean eating
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
62%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ardent Mills
Primary
Tier B
https://www.ardentmills.com/solutions/clean-eating/ ↗
Source Article
Clean Eating
Original Research
Ardent Mills
· Original study ↗
Methodology
Ardent Mills proprietary research, U.S. consumers 18+, among consumers who have at least heard of the term
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US consumers: 62% projected clean eating growth rate. Source: Ardent Mills (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/clean-eating-growth-62-percent
HTML Embed
<blockquote cite="https://lighthousedata.io/data/clean-eating-growth-62-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>62%</strong> -- projected clean eating growth rate for US consumers<br><small>Source: Ardent Mills (2026) · <a href="https://lighthousedata.io/data/clean-eating-growth-62-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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