B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
5,000,000
5,000,000 -- miles traveled for Citi Bike riders (2013)
The Citi Bike mobile app has allowed riders to travel over 5 million miles.
- Value is 'over 5 million miles'
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
5,000,000
Unit
Count
Data Vintage
2013
Entity
Geography
North America
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Publicis Kaplan Thaler
Primary
Tier A
https://publicisusa.wordpress.com/2013/10/11/publicis-kaplan-thaler-nabs-2-mashies-awards-for-citi-b… ↗
Source Article
Publicis Kaplan Thaler Nabs 2 Mashies Awards for Citi Bike App
NEW YORK CITY, NY (October 11, 2013) – Advertising executives, brand marketers and press recently gathered at New York’s Altman building to celebrate the winners of Mashable’s inaugural Mashies awards, honoring the best and most creative work in digital marketing. Publicis Kaplan Thaler received two…
Original Research
Publicis Kaplan Thaler
· Original study ↗
Methodology
Company press release; cumulative miles traveled by Citi Bike riders
Methodology documented
Segmentation
IndustryTransportation
RegionNorth America
Cite this stat
Plain Text
Citi Bike riders: 5,000,000 miles traveled. Source: Publicis Kaplan Thaler (2013). Via Lighthouse Intelligence -- https://lighthousedata.io/data/citi-bike-miles-traveled-2013
HTML Embed
<blockquote cite="https://lighthousedata.io/data/citi-bike-miles-traveled-2013" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5,000,000</strong> -- miles traveled for Citi Bike riders<br><small>Source: Publicis Kaplan Thaler (2013) · <a href="https://lighthousedata.io/data/citi-bike-miles-traveled-2013" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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