B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$11,000,000
$11,000,000 -- mobile advertising platform revenue for China mobile application advertising platforms (2010)
Total revenue generated on mobile application advertising platforms in China was approximately $11 million (RMB 70 million) in 2010.
- Estimated based on ~RMB 70 million
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$11,000,000
Unit
Currency Usd
Data Vintage
2010
Entity
Geography
CN
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
iResearch
Primary
Tier B
http://technode.com/2011/08/25/china-mobile-ad-market-deep-dive-infographics-by-guohe-ad/ ↗
Source Article
China Mobile Ad Market Deep Dive, Infographics by Guohe Ad
Original Research
iResearch
· Original study ↗
Methodology
iResearch market estimate cited by Guohe Ad report
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2010 (current) | $11,000,000 | |
| 2011 | $48,700,000 | +342.7% |
Segmentation
IndustryMobile Advertising
RegionCN
RoleAll marketers
Channelmobile
Cite this stat
Plain Text
China mobile application advertising platforms: $11,000,000 mobile advertising platform revenue. Source: iResearch (2010). Via Lighthouse Intelligence -- https://lighthousedata.io/data/china-mobile-ad-platform-revenue-2010
HTML Embed
<blockquote cite="https://lighthousedata.io/data/china-mobile-ad-platform-revenue-2010" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$11,000,000</strong> -- mobile advertising platform revenue for China mobile application advertising platforms<br><small>Source: iResearch (2010) · <a href="https://lighthousedata.io/data/china-mobile-ad-platform-revenue-2010" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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