B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
$3,000,000
$3,000,000 -- ad equivalency value for Chattanooga PR campaign (DCI) (2020-2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$3,000,000
Unit
Currency Usd
Data Vintage
2020-2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
DCI (Development Counsellors International)
Primary
Tier B
https://aboutdci.com/case-studies/using-pr-to-position-chattanooga-as-the-ideal-location-for-remote-… ↗
Source Article
Using PR to Position Chattanooga as the Ideal Location for Remote Workers
Original Research
DCI (Development Counsellors International)
· Original study ↗
Methodology
PR agency case study reporting estimated ad equivalency of earned media
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Chattanooga PR campaign (DCI): $3,000,000 ad equivalency value. Source: DCI (Development Counsellors International) (2020-2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/chattanooga-pr-campaign-ad-equivalency
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<blockquote cite="https://lighthousedata.io/data/chattanooga-pr-campaign-ad-equivalency" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$3,000,000</strong> -- ad equivalency value for Chattanooga PR campaign (DCI)<br><small>Source: DCI (Development Counsellors International) (2020-2026) · <a href="https://lighthousedata.io/data/chattanooga-pr-campaign-ad-equivalency" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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