B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
82%
82% -- share of ai platform traffic for ChatGPT (H2 2025)
ChatGPT accounted for 82% of all AI-platform referral traffic to websites in the second half of 2025 according to Semrush.
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Lighthouse Research Team
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Evidence graded
Value
82%
Unit
Percentage
Data Vintage
H2 2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Semrush
Primary
Tier B
https://www.honeyb.ai/blog/ai-search-statistics-2026 ↗
Source Article
AI Search in 2026: The Numbers Every Brand Needs to Know
58% of consumers have already replaced traditional search with AI tools for product and service discovery. Capgemini's 2025 research, 12,000 respondents across 11 countries. Not 'planning to.' Past tense. The shift you've been hearing about for two years has finished happening for the majority of bu…
Original Research
Semrush
· Original study ↗
Methodology
Semrush research
Methodology documented
Segmentation
Industrymarketing
Cite this stat
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ChatGPT: 82% share of ai platform traffic. Source: Semrush (H2 2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/chatgpt-share-of-ai-traffic
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<blockquote cite="https://lighthousedata.io/data/chatgpt-share-of-ai-traffic" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>82%</strong> -- share of ai platform traffic for ChatGPT<br><small>Source: Semrush (H2 2025) · <a href="https://lighthousedata.io/data/chatgpt-share-of-ai-traffic" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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