B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
48.7%
48.7% -- local listings citation share for ChatGPT citations for local business queries (2025)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
48.7%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
6,800,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Yext
Primary
Tier C
https://astiva.ai/blog/chatgpt-vs-perplexity-brand-recommendations ↗
Source Article
ChatGPT vs Perplexity: Brand Recommendations Compared (2026)
Original Research
Yext
· Original study ↗
Methodology
Yext 2025 analysis of 6.8 million citations; share of local business query citations drawn from listings
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
ChatGPT citations for local business queries: 48.7% local listings citation share. Source: Yext (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/chatgpt-local-listings-citation-share-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/chatgpt-local-listings-citation-share-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>48.7%</strong> -- local listings citation share for ChatGPT citations for local business queries<br><small>Source: Yext (2025) · <a href="https://lighthousedata.io/data/chatgpt-local-listings-citation-share-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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