B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
14%
14% -- employer mention rate in ai answers for ChatGPT (2026-09)
Employers tracked by PerceptionX were named in 14% of ChatGPT discovery answers between July and September 2026.
- Based on employers tracked by PerceptionX
- Specifically applies to discovery prompt answers
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
14%
Unit
Percentage
Data Vintage
2026-09
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
PerceptionX
Primary
Tier A
https://www.perceptionx.ai/blog/how-to-prompt-ai-for-employer-branding ↗
Source Article
How to Prompt AI to Audit Your Employer Reputation
How to Prompt AI to Audit Your Employer Reputation
Most advice about AI and employer branding is about getting AI to write things for you: job adverts, LinkedIn posts, careers page copy. That is a content problem, and it was largely solved eighteen months ago.
The more useful question is the other d…
Original Research
PerceptionX
· Original study ↗
Methodology
PerceptionX tracking of AI assistant answers about employers, July-September 2026
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
ChatGPT: 14% employer mention rate in ai answers. Source: PerceptionX (2026-09). Via Lighthouse Intelligence -- https://lighthousedata.io/data/chatgpt-employer-mentions-2026
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<blockquote cite="https://lighthousedata.io/data/chatgpt-employer-mentions-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14%</strong> -- employer mention rate in ai answers for ChatGPT<br><small>Source: PerceptionX (2026-09) · <a href="https://lighthousedata.io/data/chatgpt-employer-mentions-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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