B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
37%
37% -- increase in ceos ranking sustainability as top challenge for CEOs (2023)
CEOs ranking sustainability as a top challenge for the next five years increased by 37% compared to the previous year.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
37%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
IBM
Primary
Tier C
https://www.mariart.com.au/insights/2023-branding-trends-our-5-top-and-timeless-priorities-for-your-… ↗
Source Article
5 Branding Trends & Timeless Priorities for Your Business
Is modern branding becoming bamboozling? In a hyper-connected world, the way we build and sustain strong brands is constantly changing. There are data-driven insights, powerful new technologies and a smorgasbord of channels. To help shine a light, here are five 2023 branding trends to keep top of mi…
Original Research
IBM
· Original study ↗
Methodology
IBM report cited
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
CEOs: 37% increase in ceos ranking sustainability as top challenge. Source: IBM (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ceo-sustainability-challenge-increase-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ceo-sustainability-challenge-increase-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>37%</strong> -- increase in ceos ranking sustainability as top challenge for CEOs<br><small>Source: IBM (2023) · <a href="https://lighthousedata.io/data/ceo-sustainability-challenge-increase-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.