B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
62%
62% -- top consumption reason share for US cannabis consumers (2026)
62% of cannabis consumers cite stress relief as their top reason for consumption.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
62%
Unit
Percentage
Data Vintage
2026
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
digitalguider.com
Primary
Tier C
https://digitalguider.com/blog/cannabis-marketing/ ↗
Source Article
Cannabis Marketing Strategies, Compliance & Risks for 2026
Synopsis Are you struggling to market your cannabis business with ad bans, platform restrictions, and shifting laws? You're not alone; cannabis businesses need a different marketing game to win customers.This guide explains the compliance, marketing strategies, & promotional risks to make your brand…
Original Research
digitalguider.com
· Original study ↗
Methodology
Consumer demographic table, source unnamed
Methodology documented
Segmentation
IndustryCannabis
RegionUS
RoleAll marketers
Channelcontent
Cite this stat
Plain Text
US cannabis consumers: 62% top consumption reason share. Source: digitalguider.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cannabis-consumption-stress-relief-62pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/cannabis-consumption-stress-relief-62pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>62%</strong> -- top consumption reason share for US cannabis consumers<br><small>Source: digitalguider.com (2026) · <a href="https://lighthousedata.io/data/cannabis-consumption-stress-relief-62pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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