B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

71%

71% -- consumers paid for undelivered product rate for Canadians (2022)

2022  · Mercator Advisory Group

71% of polled Canadians paid for an ordered product or service that was never delivered.

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Attribution: Mercator Advisory Group View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
71%
Unit
Percentage
Data Vintage
2022
Entity
Canadians
Geography
CA
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Mercator Advisory Group Primary Tier B
https://apaylo.com/do-digital-payments-really-reduce-friction-and-frustration/ ↗
Confidence: 28/100 Vintage: 2022 Channel: Common Crawl
Source Article
Do Digital Payments Really Reduce Friction and Frustration?
Original Research
Mercator Advisory Group · Original study ↗

Mercator Advisory Group 2022 report

Methodology documented
Industryfintech_finance RegionCA RoleAll marketers
Plain Text
Canadians: 71% consumers paid for undelivered product rate. Source: Mercator Advisory Group (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/canadians-undelivered-purchase-loss
HTML Embed
<blockquote cite="https://lighthousedata.io/data/canadians-undelivered-purchase-loss" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>71%</strong> -- consumers paid for undelivered product rate for Canadians<br><small>Source: Mercator Advisory Group (2022) · <a href="https://lighthousedata.io/data/canadians-undelivered-purchase-loss" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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