B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
69%
69% -- smartphone penetration rate for Canadian population (2018)
In 2018, 69 percent of the Canadian population had a smartphone.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
69%
Unit
Percentage
Data Vintage
2018
Entity
Geography
CA
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
Statista
Primary
Tier C
https://www.method.me/blog/4-business-benefits-of-enhanced-mobility/ ↗
Source Article
4 Business Benefits of Enhanced Mobility
Original Research
Statista
· Original study ↗
Methodology
Statista estimate cited by Method blog; projected to reach 79% by 2023
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2018 (current) | 69% | |
| 2023 | 79% | +14.5% |
Segmentation
Industrymarketing
RegionCA
RoleAll marketers
Channelmobile
Cite this stat
Plain Text
Canadian population: 69% smartphone penetration rate. Source: Statista (2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/canada-smartphone-penetration-2018
HTML Embed
<blockquote cite="https://lighthousedata.io/data/canada-smartphone-penetration-2018" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>69%</strong> -- smartphone penetration rate for Canadian population<br><small>Source: Statista (2018) · <a href="https://lighthousedata.io/data/canada-smartphone-penetration-2018" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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