B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
70%
70% -- household internet penetration for Canadian households (2008)
70% of Canadian households were wired (connected to the internet).
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2008
Entity
Geography
CA
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
comScore
Primary
Tier C
http://www.freshtraffic.ca/category/online-marketing/page/8/ ↗
Source Article
online marketing
Original Research
comScore
· Original study ↗
Methodology
Canada ranked #1 in 'Online Reach'. Attributed to comScore via Fresh Traffic blog.
Methodology documented
Segmentation
Industrymarketing
RegionCA
RoleAll marketers
Cite this stat
Plain Text
Canadian households: 70% household internet penetration. Source: comScore (2008). Via Lighthouse Intelligence -- https://lighthousedata.io/data/canada-household-internet-reach
HTML Embed
<blockquote cite="https://lighthousedata.io/data/canada-household-internet-reach" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- household internet penetration for Canadian households<br><small>Source: comScore (2008) · <a href="https://lighthousedata.io/data/canada-household-internet-reach" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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