B
Evidence Grade B
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accuracy verified by the review judge
Safe to Cite
Recent
18%
18% -- average roi improvement for Financial Firms (2025)
Adoption of automated market control technologies is expected to improve campaign ROI by an average of 18%.
Attribution:
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Lighthouse Research Team
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Source verified
Evidence graded
Value
18%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (3)
McKinsey, 2025
Primary
Tier B
https://finanads.com/do-state-registered-investment-advisers-follow-the-sec-marketing-rule/ ↗
Source Article
Do state-registered investment advisers follow the SEC Marketing Rule? - Finanads - Best Marketing And Sales System For Financial Professionals
Do State-Registered Investment Advisers Follow the SEC Marketing Rule? — For Financial Advertisers and Wealth Managers
Key Takeaways & Trends for Financial Advertisers and Wealth Managers (2025–2030)
- State-registered investment advisers must navigate both state-level regulations and the SEC Market…
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2026-08-18
Original Research
McKinsey, 2025
· Original study ↗
Methodology
Improvement in campaign ROI due to automation.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Financial Firms: 18% average roi improvement. Source: McKinsey, 2025 (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/campaign-roi-improvement
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<blockquote cite="https://lighthousedata.io/data/campaign-roi-improvement" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>18%</strong> -- average roi improvement for Financial Firms<br><small>Source: McKinsey, 2025 (2025) · <a href="https://lighthousedata.io/data/campaign-roi-improvement" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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