B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
60%
60% -- share of buying groups providing advertising material for retail buying groups (2021)
Approximately 60% of analyzed cooperative buying groups mainly provide their members with advertising material.
- Stated as an approximate figure ('approximately 60%')
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
60%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
eStrategy Consulting
Primary
Tier B
https://www.estrategy-consulting.de/en/insights/future-buying-groups-retail-trade/ ↗
Source Article
Study: The future of retail buying groups [Updated 2021]
Study: The future of retail buying groups [Updated 2021]
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Buying groups, then and now
Traditionally, buying groups have played an i…
Original Research
eStrategy Consulting
· Original study ↗
Methodology
Approximate value stated as 'approximately 60%'
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
retail buying groups: 60% share of buying groups providing advertising material. Source: eStrategy Consulting (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/buying-groups-advertising-material-2021
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<blockquote cite="https://lighthousedata.io/data/buying-groups-advertising-material-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- share of buying groups providing advertising material for retail buying groups<br><small>Source: eStrategy Consulting (2021) · <a href="https://lighthousedata.io/data/buying-groups-advertising-material-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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