B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
86%
86% -- share of buyers willing to pay more for cx for buyers (2023)
86% of buyers are willing to pay more for a better customer experience.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
86%
Unit
Percentage
Data Vintage
2023
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier C
https://unifiedist.com/cold-outreach/ ↗
Source Article
Building Trust Through Cold Outreach: Strategies for Effective Relationship-Building - Unifiedist
Building Trust Through Cold Outreach: Strategies for Effective Relationship-Building
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In today’s fast-paced and highly competitive business landscape, establishing trust and building meaningful relationships is paramount to success. While networking events and referrals can be valuable sources …
Original Research
HubSpot
· Original study ↗
Methodology
Research from HubSpot, cited secondhand
Methodology documented
Segmentation
IndustryB2B
RegionGlobal
RoleAll marketers
Cite this stat
Plain Text
buyers: 86% share of buyers willing to pay more for cx. Source: HubSpot (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/buyers-pay-more-customer-experience-hubspot
HTML Embed
<blockquote cite="https://lighthousedata.io/data/buyers-pay-more-customer-experience-hubspot" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>86%</strong> -- share of buyers willing to pay more for cx for buyers<br><small>Source: HubSpot (2023) · <a href="https://lighthousedata.io/data/buyers-pay-more-customer-experience-hubspot" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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