B
Evidence Grade B
Graded
under review
Safe to Cite
Current
54%
54% -- share of businesses with a pr crisis plan for businesses (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
54%
Unit
Percentage
Data Vintage
2026
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
reputationmanagement.com
Primary
Tier C
https://allpointsdigital.com/what-is-reputation-management/ ↗
Source Article
What is Reputation Management & Why It Protects You
Original Research
reputationmanagement.com
· Original study ↗
Methodology
Cited to reputationmanagement.com; original methodology not stated
Methodology documented
Segmentation
IndustryAll
RegionGlobal
RoleAll marketers
Cite this stat
Plain Text
businesses: 54% share of businesses with a pr crisis plan. Source: reputationmanagement.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/businesses-pr-crisis-plan-54
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<blockquote cite="https://lighthousedata.io/data/businesses-pr-crisis-plan-54" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>54%</strong> -- share of businesses with a pr crisis plan for businesses<br><small>Source: reputationmanagement.com (2026) · <a href="https://lighthousedata.io/data/businesses-pr-crisis-plan-54" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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