B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

34%

34% -- share of businesses passing more than half of tariff costs to consumers for US businesses (2026)

Name: Share Of Businesses Passing More Than Half Of Tariff Costs To Consumers Statistics
Creator: Lighthouse Intelligence
Published: 2026-10-02

2026 · KPMG

34% of businesses are passing more than half of tariff costs to consumers.

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Attribution: KPMG View source

Lighthouse Research Team

Last verified: 2026-10-02 · How we verify data →

Source verified Evidence graded

Value

34%

Unit

Percentage

Data Vintage

2026

Entity

US businesses

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

KPMG Primary Tier B

https://gogiftcards.app/blog/gift-cards-tariff-proof-revenue ↗

Confidence: 53/100 Vintage: 2026 Channel: Deep Crawl

Source Article

Gift Cards Are Tariff-Proof. Here's Why That Matters Right Now.

Gift Cards Are Tariff-Proof. Here's Why That Matters Right Now. While tariffs squeeze margins on physical goods, digital gift cards are completely immune. Here's why Shopify merchants should lean in. The Tariff Squeeze Is Real If you sell physical products on Shopify, you already feel it. Since Febr…

Original Research

KPMG · Original study ↗

Methodology

KPMG April 2026 survey, cited via article

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

US businesses: 34% share of businesses passing more than half of tariff costs to consumers. Source: KPMG (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/businesses-passing-tariff-costs-2026

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<blockquote cite="https://lighthousedata.io/data/businesses-passing-tariff-costs-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>34%</strong> -- share of businesses passing more than half of tariff costs to consumers for US businesses<br><small>Source: KPMG (2026) · <a href="https://lighthousedata.io/data/businesses-passing-tariff-costs-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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