B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
60%
60% -- businesses using online platforms for offshore marketing services for businesses sourcing offshore digital marketing services (2023)
Approximately 60% of businesses have used online platforms at least once to find offshore digital marketing services.
- The source notes this is approximate ('approximately 60%').
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
60%
Unit
Percentage
Data Vintage
2023
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Forrester
Primary
Tier C
https://linchpinseo.com/blog/offshore-digital-marketing-services/ ↗
Source Article
Linchpin SEO : Offshore Digital Marketing Services Guide - Why We Don't Use Them
In today’s globalized business landscape, offshore digital marketing services have rapidly gained traction. These are often positioned as cost-effective solutions that promise to scale operations and reach without depleting resources. From startups to established enterprises, the allure of tapping i…
Original Research
Forrester
· Original study ↗
Methodology
Forrester study cited secondhand by Linchpin SEO
Methodology documented
Segmentation
IndustryB2B
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
businesses sourcing offshore digital marketing services: 60% businesses using online platforms for offshore marketing services. Source: Forrester (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/businesses-online-platforms-offshore-services
HTML Embed
<blockquote cite="https://lighthousedata.io/data/businesses-online-platforms-offshore-services" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- businesses using online platforms for offshore marketing services for businesses sourcing offshore digital marketing services<br><small>Source: Forrester (2023) · <a href="https://lighthousedata.io/data/businesses-online-platforms-offshore-services" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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